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Cybrix
case 04 / 06
WorkBack In Motion Chiropractic
Healthcare · CanadaPaid SocialHealthcareLocal

Back In Motion Chiropractic.

890+ leads · $38K spend

14 campaigns spanning StemWave promotions, injury lead-gen and awareness — 302K reach, 1.08M impressions and a $27 blended CPL across the top three ad sets.

Cybrix · Case Print04 / 06
Client
Back In Motion Chiropractic
Vertical
Healthcare · Canada
Headline
890+ leads · $38K spend
Services
Healthcare Revenue Engine, Trust-Building
ledger · verified numbers
The numbers

Straight from Ads Manager.

  • Total leads890+
  • Total spend$38,194
  • Reach302,670
  • Impressions1.08M
  • Top-3 blended CPL$27
  • Campaigns14
ch. i · the work
Challenge

Established chiropractic practice pushing a new StemWave regenerative therapy. Needed to educate the market on an unfamiliar treatment AND convert unfamiliar prospects into booked appointments — two very different jobs on two very different funnel stages.

Approach

14 campaigns split across education (video views), consideration (traffic), and conversion (leads). Testimonial-driven creative — patients on camera explaining the treatment in their own words. Location targeting inside a 20-mile radius of the practice, layered with injury + wellness interest audiences.

exhibit · dashboard evidence
Campaign audit

Straight from the live account.

Cybrix · Campaign AuditEx. 01

Back In Motion Chiropractic

Healthcare · Canada

890+ leads · $38K spend

Back In Motion Chiropractic campaign dashboard — 890+ leads · $38K spend
Meta Ads ManagerVerified
colophon · services applied